Portfolio Research & Insights Personas & Journey Maps Strategy Ideation & Facilitation IA, Flows & Wireframes Testing & Validation Branding Design Systems Visual Design Research & Insights A radar chart from initial user interviews Atomic research tagging Rose/thorn/bud of qualitative interviews Affinity map of user interviews Rose/thorn/bud from initial findings of user interviews Affinity map and initial research findings Heuristic evaluation Interview script for research on company culture Personas & Journey Maps Persona of a UX researcher Persona of a wealthAdvise platform user Persona of a TOR network user Journey map showing level of confusion in security Experience map of on-boarding to new security software Journey map showing confidence in UX process Strategy SWOT analysis of a potential solution Riskiest assumptions of chosen solution MoSCoW of features for a minimum viable product Experience landscape comparing products aside from competitors Ideation & Facilitation Impact and feasibility of 'How Might We' statements Potential solutions based on a single HMW statement Storyboards exploring the impact of a new experience UX metrics workshop for the HEART framework Ideation session on a 'How Might We' statement Round robin workshop session of 3 HMW statements Cardsorting activity with a participant Artifact from a Journey Mapping Workshop Information Architecture, User Flows & Prototypes User flow of screens in a product Information architecture of a marketing website Task analysis of features in a product Content Hierarchy Sketch Low-fidelity prototype of a new product Flow diagram of an interaction pattern Wireframes of a marketing focused website Medium-fidelity prototype iteration of a new product Testing & Validation Results from an A/B test of 'Fake Front Door' Ads Remote concept test of a new product In-person user testing session exploring training materials Participant doing tests in a lab measuring brain activity Survey comparing improvements to a prototype On-site survey results of website visitors Heatmap showing scroll depth of different pages Branding A mood board to determine direction of a new brand A style tile showing a new brand applied to UI components A style tile exploring how brand can be applied differently Design Systems A design system for a financial goals application A design system for a user research application A design system for a public facing marketing site Using placeholder components in Figma for quick page construction A Figma Calendar Component Visual Design Marketing site for a Ameenah Designs, fashion designer Financial services website homepage Marketing site for Ed Ruggero, public speaker and author Financial services website homepage iteration An app for managing wealth and wealth services A developer API portal A fund website An application for UX researchers An app that syncs with a sports ball for kids An application for managing client relationships and wealth An app for managing charitable giving Financial services product marketing page